The Pandemic Era's Ethics Of Tourism Marketing

A greater feeling of responsibility and care for the welfare of tourists and local communities should be applied to tourism marketing as the globe struggles with a worldwide health crisis. The moral standards and ideals that direct the behavior of people, companies, and tourist sites are included in the field of tourism ethics. Business travel had been drastically reduced, conferences and incentive travel had almost completely stopped, and leisure travel had essentially been discouraged for the last two years. While travel is increasing, there is still a long way to go before it returns to its pre-pandemic levels.